WHAT ARE THE THINGS YOU SHOULD KNOW IF YOU ARE TO START ONLINE BUSINESS?

Technology has created a vast change in how you and I work around our day-to-day needs and wants. Hence today, technological advancements are being backed up with the level of globalization that has resulted, making it easy to reach our desires with minimal time.  Therefore it is a clear realistic fact that if you do not have presence of your business on the World Wide Web, simply on an online...
read more

WHY ARE PEOPLE MORE FOCUSED ON ONLINE BUYING THESE DAYS?

Technology and globalization have brought in people and businesses more closely today, making it more convenient for both customers and businesses to buy and transact without any issues while saving time spent. So, does online purchasing give you only advantages in terms of time and travelling conveniences? Well, there are plenty of advantages of online purchases; listed below are the most...
read more

WHAT ARE THE CHALLENGES FACED BY SMALL BUSINESS OWNERS?

The word “Challenge” has today not only being limited to the English Dictionary, hence a word that you and I hear most often in the corporate world. Everything you do has challenges, in specific to business; challenges are present irrespective of the size and nature of your organization. It could be for organizations that are working ways to set up/ improve business, competition from other small...
read more

WHY COMPANIES NEED TO CATEGORIZE THEIR CUSTOMERS?

Segmentation of customers or markets to position the product on offer is a very commonly used marketing technique, which has evolved with latest advancements of more precise methods of carrying out needed segmentations. Categorizing a sample set of customers among the segmentations you are looking at in positioning your product is greatly important, since it helps to speak the words of product...
read more

ROLE OF SOCIAL MEDIA IN A BUSINESS

Social media has created a new revolution bringing connectivity to a different level through technological advancements. Today the “craze” towards social media is not just among the youngsters, but you see anyone with personal computer and a network connection actively engaged among one or more social media sites. The concept of social media have moved away from the hands of calling it “trendy”...
read more

WHAT MAKES A DIFFERENCE IN A FIRM WITH MENTORING?

Business mentoring is given importance and prominence in today’s business world with the level of competitiveness you and I witness with the globalization that have brought most of everything closer to us, while giving a rise to intensive competition. Therefore the purpose of business mentoring is framed among the relationship you as an entrepreneur will have with a personal that has experience...
read more